Bringing people back to the moment
An idea that started with a raised phone at the wrong time.
Inspot's mission is to bring people back to the moment. To clap when someone's on stage. To sing when the birthday candles are blown out. To cheer when someone crosses the finish line.
You know the feeling — in those moments today, phones go up. But the problem Inspot wants to solve is this: you shouldn't have to choose between living the moment and capturing it.
One photographer captures everything. AI finds you in thousands of photos — so you don't have to scroll through them all. You get your gallery instantly. You share it. You were present for the whole thing.
The name Inspot came from playing with that idea. At an event, you're in the spotlight. You're found. Your moment is seen. Like the red notification dot on your phone. Like the blinking light on a camera right before it shoots. You're in the spot.
Sanni Makkonen
Founder & CEO. Master's Degree in International Marketing Management, LUT. Sales experience with well-known Finnish brands. Active volunteer in the startup ecosystem through Slush, LUTES and other communities. Passionate about events — from marathons to art.
- Problem validated
- 3rd place at IdeaRace
- MVP prototype built — live pilot run at Forward Demo Day, July 2026